Johnsonville’s How To Sausage Page
Another fun Johnsonville task here. The goal was to create a landing page that houses a series of videos Johnsonville filmed that will show how to cook and prepare their products and recipes. Those videos appear on their Youtube channel, and they also wanted to house them on their website.
I came up with a design that showcases all their major How-To videos, and also allows them to categorize the videos within certain “playlists”, such as cooking, grilling, and preparing. This then allowed us to use those videos and the style created on this page to add videos across the site in places such as the product detail or recipe detail page to drive more interaction.